Darlie are working to market their Toothpaste by providing a clear call to action for their customers in Malaysia. The message tells customers to buy now, strongly conveying the message:
- Collect all 4 designs. Collectible Promos are generally perceived to have more value.
- “while stocks last” creating immediacy & urgency.
- Phrased as an instruction, not a request.
Giving customers a choice of 4 bowls means that customers can pick and choose their favourite colours from the shelves and allows the promo to stand out. Check out the HK Darlie promo & this eye catching effort by drinks company with multicoloured shot glass GWP