Folgers Coffee USA is having a Design Your Very Own Folgers Canister campaign on its website to promote its AromaSeal® Canister. Although coffee is mainly for adult consumption, children will most likely be engaged in designing the Canister. This campaign not only has ready design templates, but also they also have simple instructions for children to follow. This means that even if you have no idea about product design, Folgers has it covered for you.

Folgers Promo

ODM finds this promotion interesting because it gives customers the freedom to design on the coffee canister – this promo is tied in with different festivals during the year.

If children were to design these canisters for their parents, they are more likely to keep and display them. This means that a gift with a customized design gives a more personal touch than one without.

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