Flipping through the pages of our Air China catalogue on the way to Korea, we came across this innovative promotional pen launched by Air China.
Air China's Creative Rendition of a Souvenir Pen
Featuring a retractable (pullback) airplane toy, this little trinket makes an ingenious marketing mascot – the pint sized model of Air China’s impressive aircraft acts as a souvenir to reinforce the “Air China Experience”…
The creative combining of a pen and a pullback aircraft model not only saves costs, it also stands out from the usual crowd of pens that other airlines are giving away. This style of pen could easily be customised for any other airline.
Customize the pullback vehicle and clip to create personalized branding; would be perfect for racing promos. We see a potential Formula 1 promotional merchandise in this one…
For more airline promos and news….
