As you can see by the number of articles we’ve posted on this topic, the Hong Kong Wine and Spirits Trade Show was a great opportunity for spotting :
One on-pack promo we appreciated was a delicate African glass bead bracelet. South African wine producer Bayede! sold its bottles of wines with this bracelet around the neck of the bottle.
On Pack Win Promo - Beas Bracelets
This promo is a way for the producer to highlight its social investment in Miqlat, a registered NGO aiming to create jobs, alleviate poverty, prevent HIV/AIDS and develop leadership.
What better way could there be to improve one’s brand image than associate promo gift with social responsability?
Check out these other interesting smilar articles :
- On-Pack Promo – Marketing for Spirits Companies
- On pack gift idea from HK Wine Fair – champagne bottle hat
- Promotional Event at the Hong Kong Wine & Spirits Fair
- Hong Kong Wine & Spirits Fair 2011
- Promo Ideas for Spirits: Customized Bottle Pourer
Check out other Bottle Necker ideas from ODM.
