Cointreau had this promotional GWP at Target department stores in Las Vegas. Every bottle of Cointreau came with a cocktail glass as an on-pack gift.
We like this promo because the cocktail glass can be used in many occasions. Brand or logo can be engraved, laser embossed or printed on such glasses. This can help to provide high visibility for brand. Also, users can promote the brand even when they are not drinking Cointreau.
Having glasses as promo gifts is a very popular marketing strategy in the alcoholic beverage industry. Shot glasses are most commonly given away during promotions.Other glassware include champagne glass, stein glass, martini glass, pint glass,etc. Click here to find out more about the different alcoholic beverage glassware!
Check out the shot glasses promo by other brands…
- Jagermeister On-Pack Promotion
- Jack Daniel’s GWP – Shot Glasses Promo
- Bacardi Shot Glasses On Pack Promo
- Promotions by Southern Comfort – Shot Glasses
Other related post…
- Promo idea for Spirits – Customized Bottle Pourer
- Vodka with a Pop
- Chimay On Pack Beer Glass
- Marketing for spirits brand
- Creative Packaging for alcoholic beverage – Vodka in a Pouch
- Jack Daniel’s On-Pack Promo Pourer

