Promotional Gifts – Free On Pack Glass by Martini

Martini, the popular spirits brand, is currently running a gift on purchase promotion in France. For each bottle of Red Martini “Rosato” bought, customers will receive a free branded Martini glass. The branded shot glass is specifically designed to conveniently drink martinis and promote the brand instantly. Thus, this promotional gift indeed creates a great impact on the brand.

Promotional Gifts – Free Glass by Martini

How can on-pack promotional gifts enhance wine brands’ visibility and sales?

The drink industry is one of the most stable industries in the world. With the numbers of wineries and producers, promoting your brand would be tricky. Creating promotional strategies would be crucial. Hence, it is very important to create and offer promos that would surely captivate the interest of your customers.

One of the most popular types of wine promotions used by companies is on-pack promotions. On-pack gifts that can be offered for this kind of promotion could be promotional shot glasses, pourers, shakers, and other branded wine accessories.

It is very evident that on-pack promotion is one of the most popular marketing tools used by wine businesses. But what would be the reason behind its popularity?

1.Practical

Practical items are definitely impactful. They leave a different impression on customers and create greater value for your brand. As such, people will see your brand as one that thinks about how customers will benefit from the items. Shoppers are more likely to choose products that are more practical than decorative ones.

2. Low-Cost Branding

On-pack promotion is indeed very cost-effective marketing. It can be easily produced, yet the long-term gain will make the venture beneficial. Thus, other resources can be used for other marketing plans you are planning to implement.

3. Customizable

To optimize the efficiency of these items it is important to have them branded and customized with the brand‘s logo or name. Customizing your on-pack promotion with your logo or name can help you for better branding. Hence, it builds authority as customized products create authenticity.

 

To Wrap it Up…

Martini brand indeed made a smart decision in adding a shot glass as their on-pack promotion. Its practicality indeed helped the brand to gain brand recognition and awareness. As wine businesses continue to grow and prosper, the competition grows even tighter. Thus, thinking of marketing ideas on how to excel is indeed the least you can do.

Connect with ODM

ODM is a group of experienced manufacturers in China. We cater various services to our clients all across Asia. From customizing promotional giveaways, personalizing marketing gifts, up to creating branded packaging design, ODM is indeed a pioneer in the industry.

So, if you are looking for a manufacturing company to produce all your promotional needs, we at ODM would be happy to help. Contact us today and learn more about our high-quality services offered.

Check out other drink promo ideas here :

More Blogs

This on-pack glass idea by Saint James Rum is definitely a great promo idea that is worthy of trying. Learn more about this promo in this blog.

How this on-pack promo by the Red Cliffe brand created a buzz on the internet. Read this blog to find out.

Learn how the Disaronno brand targets its audience well. Find out how its on-pack glasses helped them sell their product well.

This in-pack promo by the Poliakov brand is indeed a promising one. The brand offered promotional shot glasses to create brand awareness. Learn more about this promo here.

Jim Beam brand offered these whiskey glasses as their on pack-promotion. How can this promo affects their brand. Learn more about this promotion here.

2021-05-18T23:10:19+08:00

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