Sephora, one of the biggest chain of cosmetics stores, is currently running a promotion on their website. They are offering a summer bag for every order made through their website!

GWP France - Summer bag by Sephora

GWP France – Summer bag by Sephora

To get this gift, simply log on to Sephora’s website, purchase an item and the store will send you this bag along with your purchase!

As you may have seen on our previous blogs, a lot of brands are offering bags for ladies  this summer. These bags would come in especially handy this season when one is heading to the beach.

This promotional item would not only help as free advertising for the brand but also enhances brand recall. Beach bags are undoubtedly one of the best summer gifts!

What do you think of this marketing campaign ? Tell us how you feel or read up some more blogs linked to this item:

Now, a few words in French to sum up this blog for our foreign readers :

Cette campagne marketing de Sephora vient bien montrer que les sacs de plage, sacs d’été (bref peu importe leur dénomination) restent vraiment un objet publicitaire incontournable de la période estivale ! 

En effet, c’est un produit qui va être utilisé pendant au moins une saison par celui à qui il est offert et lui permettra donc une bonne mémorisation de la marque. Il est donc important que ce produit est un design attrayant, car vous ne serez sûrement pas la seule entreprise à offrir ce type de produit à votre client. Le plus important reste qu’il choisisse le vôtre pour aller sur les plages !