Canton Fair Invitation Letter - Holographic Sticker

(Holographic stickers are good promotional items to be included in products. It enhances the perceived value of the product.)

If you need to be head to Canton Fair from Hong Kong, we suggest that you take the train from Hung Hom to Guangzhou East station – Direct and Convenient! Check this blog out!

TIP: Ensure that your Visas are issued before buying the tickets!

Check out past blogs on China Visas: (China Visa in HK and APEC Card)

Phase One: 15 – 19 April 2012

• Electronics & Household Electrical Appliances
• Lighting Equipment
• Vehicles & Spare Parts
• Machinery
• Hardware & Tools
• Building Materials
• Chemical Products
• International Pavilion
  

  Upcoming Canton Fair 2012

Phase Two: 23 -27 April 2012

• Consumer Goods
• Gifts
• Home Decorations

Phase Three: 1 – 5 May 2012

• Textiles & Garments
• Shoes
• Office Supplies, Cases & Bags, and Recreation Products
• Medicines, Medical Devices and Health Products
• Food
• International Pavilion

Check out some informative blogs we wrote about Canton Fairs:

• Buying a Mobile SIM Card in China
• Internet Restrictions in CHINA – Choosing a VPN.
• Canton Fair Part I – To the Land of Opportunities
• Canton Fair 2011 Part II – Register with a Smile
• Canton Fair Part III – Some Pros & Cons
• Canton Fair 2011- 109th China Import and Export Fair
• Hong Kong to China – Cheapest by bus.
• Train to China. HK to Dongguan/Guangzhou
• Canton Fair 2010 – 108th China Import and Export Fair

Drop us a comment if you need some advice on getting there!

Promo Gift: Lai See Packet Organiser..

NTUC Unity, a retail pharmacy in Singapore, recently held a gift with purchase promo at its outlets. With a minimum purchase of $60, one would receive a free Red Packet Organiser!

We have seen many Red Packets giveaways and this promotional gift is perhaps the new in series for Chinese New Year Promos.  Indeed, a very thoughtful item for their customers. A tradition to give away lai see packets during this festive season, this promotional item could come in handy and keep their valuables in place.

This promotional product could also act as a wallet or holder and could be used in the following year too. This would make a very effective promo together with a printing of your company’s logo, reminding consumers on your brand upon usage!

For more related posts..

• Starbucks CNY Promo
• Promo Gift for CNY: Cosmetic Pouch
• Jewel Cafe CNY Gifts
• Starbucks Singapore Promo Gift: Dragon Tumbler
• Pacific Coffee CNY Promo
• CNY Promo: 2 Tier Plate Set
• The Muppets CNY Promo

Nestle KoKo Krunch Promotional Animal Planet Ruler

While back in Singapore for Chinese New Year, Nestle was holding an On Pack Promotion at its NTUC Outlets. Simply purchase a box of Nestle KoKo Krunch and one could get a promotional animal planet ruler for free.

We have seen Nestle fully utilizing Disney’s licensing through different forms of promos. Collaborating with Animal Planet is perhaps the first in series of Nestle’s promotions. Cereals are consumed widely by young children and hence this promotional gift would come in handy for school. This promotional product may also be part of Nestle promotional campaign to promote and educate the young through the usage of Animal Planet. With different designs available, this promotional item would encourage repeated purchase and drive sales greatly!

For more related posts…

• Nestle Juicy Juice On Pack Collectors Card
• Nestle Milo GWP Promotional Soccer Earphones
• Nestle Fruitips On Pack Inflatable Pillow
• Nestle Kit Kat GWP Tote Bag
• Nestle Cerelac On Pack Baby Rib
• Nestle Poker Cards Promo
• Nestle France Promo: Board games by HASBRO

See more Nescafe related posts…

• Nescafe Dolce Gusto Promotional Capsule Holder
• Nescafe Dolce Gusto GWP Travel Mug
• Nescafe Seasonal Christmas Mug
• Nescafe Coffee Cup and Saucer Promo
• Nescafe Coffee Mug GWP
• Nescafe Pencil Case and Coffee Stirrer

Popular Promotions - Eco-friendly shopping bags

We like this location-specific promotion because it will drive sales for stores located out of the city centre. These promotional products carry Popular’s logo and an environmentally-friendly message on its shopping bags.

This acts as a reminder for its customers to ‘Save the Earth‘ and to carry its ‘logo’ around as walking advertisements.. A very effective marketing strategy.

Check out some other articles that convey strong messages..

• Regifting – An Important Trend for Promotional Products
• Compressed T-shirt in a Can. Promo Gift Ideas
• Promo Calenders – Indirect Promotional Catalogue
• Subway Promotional Display Options
• Promotional Watches – Trend Analysis
• Branding your invention
• Promotional Bumpers for advertising

What other promotional messages do you think should be conveyed to your target audience? Share with us!

Business Gifts: Promotional Picard Passport Cover

We have emphasized how leather/ PU material could add value to the promotional gift and creates a high end impression for your customers. They make suitable corporate gifts for your top clients too. To remind consumers of your brand, simply market your business by printing your logo via embossing for better visuals!

For more business gifts ideas, check out the blogs below…

• Callaway Leather Key Tag
• Wild Turkey On Pack Leather Hip Flask
• Chopard Purse Hanger & Victorinox Swiss Army Knife
• Commemorative Promotional Coins
• Corporate Pen and Notebook Set
• High End Promotional Wallets
• Promotional Passport Holders
• Promotional Luggage Tags as Corporate Gifts
• ODM Corporate Gifting Ideas
• Corporate Wine Accessories
• Business Card Holders as Corporate Gifts
• Promotional Cigar Cutters
• Custom Cufflinks as Corporate Gifts

Brands have different tools they can use in their marketing mix to create brand awareness. Here are a few possibilities: packaging, gifts on purchase, lucky draws, loyalty reward schemes etc.

Display for Paco Rabane's New Perfume

Paco Rabane Gold Fever perfume bottle and gift on purchase

Paco Rabanne has chosen to promote its perfume by introducing eye catching displays into retail stores.

Their new perfume, Gold Fever, is shown off in golden safes that convey the brand’s image: luxury and prestige.

What’s more customers who purchase the perfume receive a free gift on purchase : a mini golden key ring.

Both the key ring and the bottle design copy the know Regent diamond, which is on display at the Louvre and is considered the most beautiful in the world!

Check out other ways of asvertizing a cosmetics brand here :

• Promotional Gifts – Free Makeup case by Estee Lauder
• Promotional Gifts – Makeup Case by Estee Lauder
• Promotional Gifts – Free Makeup case by Lancome
• Lancome On Pack Promotional Micro Fiber Travel Pouch
• Duty Free Canada Promo: Clarins Skin Care GWP
• Promo Gift – Limited Edition Cosmetic Case with Olay Purchase
• Promotional Gifts : Estee Lauder GWP
• Fragrancedirect.co.uk- Gift with purchase
• Gift with Purchase by Clinique
• L’Oreal GWP Promo at Mannings HK
• GWP Promo Gifts with Fragrances – Case Study

Starbucks Singapore Giveaway Promo: Dragon Tumbler..

To celebrate Chinese New Year this year, also known as the year of the dragon, Starbucks Singapore recently held a promotional campaign for the “Dragon Babies”. Anyone born in the year of the dragon could now get a chance to win a Limited Edition Gold Stainless Steel Dragon Tumbler.

Promo Mechanism:
1. Post a status update on your own facebook why you think it is awesome to be born in the year of the dragon.
2. Get friends to “like” the post.
3.  Take a screenshot of your post(with accumulated “likes”) and proof of document you are born in the year of the dragon. Send it to marketing@starbucks.com.sg by 2359, 20th January.

*Valid only for residents in Singapore

The top 18 entries with the most likes will get to win this promotional gift, which is so exclusive that it is NOT for sale in Starbucks Stores.

The uniquely designed promotional item will definitely draw the attention of all Starbucks fans, not just the ones born in the year of the dragon. Through word of mouth, many will know more about this promotional product and find out more about this promo on the website. Although this does not drive sales, it drives traffic to its site where consumers could learn about new offers and products.

What we love about this giveaway is its wise choice of collaborating this festive season with its merchandise. By printing “Dragon” in its Chinese character presents exclusivity and usage of gold colour signifies high authority. However, we thought this promo could be improved if the Starbucks logo was printed on it! Be it embossing on the plastic cover or printing on its surface, this could be a great form of branding for your business.

See other Chinese New Year related promos below…

• Chinese New Year 2012- Year of the Dragon
• Chinese New Year 2 Tiered Plate Set & Red Packets
• Chopsticks for Chinese New Year
• The Muppets On Pack Promotional Red Packets
• Promotional Porcelain Pen
• Chupa Chups On Pack Red Packets
• Chinese New Year GWP Promo: Calligraphy Messages

This Mail in redemption promo is relatively simple. Submit the request form together with a copy of the purchase receipt and you would get this promotional item in no time!

Avery Gift with Purchase Promo...

What we love about this promo?

• Practical & Conventional- Necessity item for all computer users
• Suits all ages- very conventional item
• Branding- Having your logo helps market and advertise your brand on the go!
• Design- The leather cover adds value to this promotional gift, giving it a high end look. Attaching a lanyard allows consumers to swing this around their neck, helps to create more awareness on your brand.

Stir up interest with your next promotional campaign, different designs of USB can be done to appeal to your target group! USB Flash Drive makes great promotional gifts that can be customized into different shapes, colour, design. Practical for the corporate industry as well. ODM makes a wide variety of promotional flash drives, see below for more related posts!

• Mini Cooper USB Giveaway
• Animal Shaped USB Hubs
• Promo USB Drive Wristbands
• USB or Flashdrive Giveaway
• Promotional Football USB
• Wine Cork USB
• Credit Card USB

You may just be one of the winners chosen every 80 minutes during the competition! For more information, refer to this Heineken website!

Sports Promotional Products

A wide range of promotional products are to be won in this promotion, and this often attract many participants. By creating more publicity on this promotion, this will drive sales for Heineken. If Heineken offers a limited edition promotional item, it may be also be effective in attracting potential consumers..

ODM is thinking of Heineken beer towers, themed specially for the Heineken Cup. They can be interesting collectibles for Heineken beer fans..

Have a look at other beer-related promos..

• Beer Promos
• Snow Beer – On Pack Sports Towel Gift.
• Belgium Beer Festival: Promotional Souvenir Hat
• Chimay On Pack Beer Glass
• LA Street Food Fest – Beer Promos by Singha
• Singha Beer Promos: Stubby Holders
• Chang Beer: Portable BBQ Pit for your promotions
• Customized Ice Buckets: Stand out from your Competitors
• Promotional Gift – Magic Color Changing Mug

Have an invention great for beers? Let us know and we’ll help you spread the word!

Promotional Gifts - Free Glass by Martini

The Drink industry is one of the ones to most use promotional products. One of the the most popular types of promotions used by beverage companies are on pack gifts. These can be glasses, poorers, shakers, etc. To optimize the efficiency of these items it is important to have them branded and customized with the brand‘s logo or mascot.

Check out other drink promo ideas here :

• Two Promotional Cocktail Bubbles by Grand Marnier
• Promotional Idea – Red Rimming Sugar & Cocktail Mixers Gift Set
• On Pack Gift Glass by Saint James Rum
• Promo by Red Cliffe – Pedometer as on-pack promo gift
• Special Packaging for Spirit Bottles
• Jameson On Pack Promotional Shot Glasses
• Jim Beam Promotion – Whiskey Glasses as On-Pack Gift
• Promotional In pack Gifts – Free Glass by Jenlain
• Free Lindt Chocolates from Baileys
• Disaronno On-Pack Promotion – Glasses
• In Pack Promo Gift by Poliakov: a free shaker head pourer
• Blanc De Bleu Promotional Flute Glass & LED Glowing Ice Bucket
• Promotional Packaging – Bottle Coats by Get 27