Huddle House – Limited Edition Cap

Posted on May 21, 2012 by alyssapeh

Huddle House is a chain of 24-hour diner-style restaurants with over 430 outlets located in more than 21 states, primarily found in Southern United States. Currently, Huddle House is giving away its limited edition high rise cap to the participants of High Rise Challenge.

High Rise Challenge Promotional Gift - Limited Edition Cap

Simply order the High Rise Platter, take a photo or video of yourself enjoying the feast. Then, upload the photo or video to the High Rise Challenge tab on the official Huddle House Facebook Page or E-mail it to highrise@huddlehouse.com before June 1 to get the free limited edition High Rise Challenge Cap!

Don’t you think Huddle House make a smart decision here? Social media sites are powerful viral marketing tools to publicize a company brand. Furthermore, the branded high rise cap enables free advertising for Huddle House whenever it is used. This combination of challenge and exclusive promotional gift certainly helps to boosts sales and brand awareness.

Interested in introducing your own customized promotional products? Please feel free to contact ODM.

Check out some relevant blog posts at the following:

Posted in promo gifts, Promotional Products | Tagged , , , , | Leave a comment

:CHOCOOLATE Hong Kong – Beatles Promotional Gifts

Posted on May 21, 2012 by Thibaut

Chocoolate (or :CHOCOOLATE as they like to write it) is a fashion chain selling clothes in Hong Kong. For the upcoming season, they have decided to use The Beatles theme for new summer collection! In order to further drive sales, they have also decided to offer their clients some very cool promotional gifts with purchase.

Beatles Branded Mug by Chocoolate

They are actually proposing two different promotional products : the patron can opt to have a free mug or retro alarm for every 600 or 900 HK$ spent in their stores.

As you can see in the picture, the mug is a only branded with The Beatles logo, there is no :CHOCOOLATE logo anywhere. It’s a pity because this mug is a very cool product and can be used in many ways: as a coffee cup or as a pen/toothbrush holder.

Basic items act as very good incentive products as they encourage customers to spend more in their stores to get the gift.

Beatles Retro Alarm by Chocoolate

We usually love retro products and this old-school alarm branded with the Beatles logo on it is really simple yet cool.

But once again, no :CHOCOOLATE logo on it. Basically, these two products are more of collectibles (or Beatles goodies) than real promogifts.

The Beatles are not really associated to the clothes brand in people’s mind. Nevertheless, this marketing strategy will drive sales anyway because these mugs and alarms would entice fans to collect all these products. The branding on the items also ensures brand recall.

What do you think of this strategy?

If you liked this article, you should check out these related blogs as well:

Posted in China Living, promo gifts | Tagged , , , , | Leave a comment

Singapore Promo Gifts: Win a GP PowerBank with Nestle

Posted on May 21, 2012 by Christinaodm

High end promotional products can really attract customers and drive sales and companies use competitions or sweepstakes to distribute.  These go well with Gift with Purchase or on-pack Promos & Nestle Singapore has used this strategy of combined high end and standard promos together.

To commemorate their 100th Anniversary, they are giving away a GP Portable Powerbank that customers could use it to charge their iPhone or other devices via USB.

Nestle Singapore Gift with Purchase Promo..

Simply purchase $5 worth of Nestle products and one could stand a chance to win this PromoGift. With the increasing number of Apple’s Iphone users, this promotional product will attract the attention of many customers and increase brand awareness of Nestle. Furthermore, the compact size of this will be able to fit one’s pocket easily.

This promotional gift also adds value to the whole promo! Valued at $68.80, customers have nothing to lose and everything to gain!

Check out other high end promos below…

 

Posted in General China Business, Marketing | Tagged , , , , | Leave a comment

Vono Gift with Purchase Promo: On Pack Soup Mug

Posted on May 21, 2012 by Christinaodm

Vono Soup, a brand of Amoy’s is holding an On Pack Promo in Malaysia. For every instant soup pack purchased, customers will get a Vono Mug for free! This gift with purchase of a custom mug will definitely drive sales tremendously.

Vono On Pack Promo.

ODM loves the idea of this 2 in 1 On Pack Gift, where consumers could either use it as a mug for beverages or perhaps as a bowl as well. A very effective promo and a great addition to the kitchen inventory. This promotional gift is also branded with Vono’s logo, reminding consumers of their brand each time they use it. Coming in 2 colours, it encourages multiple purchase so as to collect the whole range.

Overall a very effective marketing strategy adapted by Vono to offer this promotional item. Check out the following links for more related promos…

Posted in manufacture in china, Market Trends, Uncategorized | Tagged , , , , | Leave a comment

Total – Road Safety Kit

Posted on May 21, 2012 by matthieuguillou

For the past month, Total - one of the world’s major oil and gas company, has been giving away road safety kits to motorists who were having a night stop over at their gas stations along highways in France.

Total - Road Safety Kit

This promotional gift compromises of:

  • A safety jacket
  • A breathalyser kit
  • A book with advices about road safety
  • A free Jacques Vabre coffee voucher

This campaign reflects well on Total as they are seen taking care of their customers as well as their safety. By doing so, the company is creating a positive brand image of themselves and this would definitely lead to repeat sales of their services.

On the other hand, Total could offer these handy items in a small plastic container that can be easily kept in car or motorcycle boots.

The firm could also print their logo on this container or on the safety jacket to ensure brand recall and visibility in the long run. There are different ways to brand a safety jacket and these could include embroidery, foil stamping or silk screen printing.

Did you find this article interesting? Are you interested in handing out safety kits as a promotional gifts too?

You can also read our others blogs related to this subject :

 

Posted in Company Culture, Marketing, Promotional Products | Tagged , , , | Leave a comment

Gift with Purchase Promotion – Football Glass by Erdinger

Posted on May 21, 2012 by Josiah

In the run up to UEFA EURO 2012, Erdinger is having a gift with purchase promotion at all Wellcome supermarkets in Hong Kong. Simply purchase a 3-bottles Pack and you’ll receive a Football Glass as an in-pack promotional gift!

In-Pack Promotional Gift - Erdinger Football Glass

Promotional glasses such as these are popular in the beer industry, such offers really enticing new customers to buy their products. It is the obvious choice over other promotional products because it can be easily branded with a logo. Coupled with it’s functionality, it creates free advertisement and enhances brand awareness. Now you can sit back, relax and indulge in your pint of refreshing beer while enjoying a game of soccer with your friends!

Here at ODM, we offer all kinds of beer promos that can be customised to suit your marketing campaign. These innovative products can help increase brand recall and drive the sales of your brand. Why not give our beer promos website a look and you might just be on your way to create the next sensational promotion!

Meanwhile, check out other premium merchandise that the drinks industry is offering:

Posted in Market Trends, Marketing, promo gifts, Uncategorized | Tagged , , , , | Leave a comment

Mcdonald’s GWP – Coffee Cups

Posted on May 21, 2012 by matthieuguillou

Since 16th May 2012, Mcdonald’s in France has been offering a really cool promotional gift. These coffee cups are specially designed by Patrick Norguet, a well-known furniture designer. Want to get one of these stylish cups? Simply order a meal and a cup of coffee!

Patrick Norguet’s coffee cups - Macdonalds France

ODM feels that this promotional product can be really interesting for several reasons…

First of all, it comes with 6 colours which would probably entice the customers into ordering more meals so as to collect all of it!

Patrick Norguet’s coffee cups - Macdonalds France

Secondly, the cup is branded with “McCafe” and would serve as a free advertisement whenever consumers uses the product. At the same time, it enhances brand recall…

Last but not least, if you didn’t already notice, this McCafe cup highlights a special feature – While it can withstand strong heat, the rubberized material acts as an insulator as well! Hence, it is definitely a great addition to your kitchenware! Also, such an incentive product can be kept for a long period of time, ensuring long-term visibility.

 

For more mugs, check out the following blogs!

Posted in Inventions, Marketing, Promotional Products | Tagged , , , | 2 Comments

UEFA EURO 2012 – Kellogg’s sports band

Posted on May 21, 2012 by jaimeodm

Following our post on Kellogg’s UEFA Cup 2012 ‘oofball’ promotion, the famous cereal brand is yet again offering another gift to hype up the Soccer season! This time round, they are offering a UEFA Cup 2012 sports band branded with a participating country’s flag.

UEFA EURO 2012 – Kellogg’s sports band

These bands are randomly packed into each cereal bar box and this would definitely entice consumers who are also soccer fans to collect them all. Furthermore, it would encourage repeat purchases of their product in bid to collect the bands.

This incentive product is made up of rubber and is expandable so they can easily fit on wrists of different sizes. Branding is also important when offering a promotional gift as it encourages brand recall. The various types of branding that can be used on these types of products are acid etching, heat transfer and silk screen printing.

These bands are excellent form of marketing campaign when showing support for your favourite team during the UEFA Cup. So, have you gotten yours yet?

If you are looking for other types of Promotional Products, why not take a look at our Promo Gift Blog.

Here are other related posts:

Posted in Marketing, promo gifts | Tagged , , , , | Leave a comment