Cadbury teamed up with Premier League Football for the second time to bring excitement to fans of both iconic brands. Lucky customers will win exclusive prizes including a chance to meet a famous Premer League goalkeeper! But how can customers obtain this exciting sports promotion gift?

Football fans must first purchase the Finders Keepers pack of Cadbury Finger. Find the unique code in the packaging and enter www.fingers.cadburyfc.com for a chance to win thousands of exciting football prizes.

 

Cadbury’s example is nothing new. Sports events are a great venue to amplify your brand. Often, it’s liquor brands and sports drinks that team up with sports organizations. But Cadbury partnering with Premier League brings in more audience as the brand targets large age groups- young ones and adults. This is where the success of their promotion lies.

You can check out another promotion of Cadbury that we featured before, focusing on branded merchandise based on the preferences of their target market. Check out the full promotion details below:

 

Find A Keeper, Win A Keeper!

Cadbury partnered with Premier League to offer an awesome sports promotion gift. Their promotional message is evident in their packaging. First of all look at the name. They replaced their classic “fingers” with “finders” which follows the promotional offer.

Lucky winners will have a chance to meet a famous premier league goalkeeper by entering a code found inside the packaging, hence, “finders”. We think an on-pack sports promotion giveaway is a clever idea! Moreover, it helps improve their online presence as shoppers must log onto their site to enter the contest. This makes it easier to promote their brand.

 

Why Offer Sports Promotion Gifts?

Sports is a lucrative industry. This is why Premier League, FIFA, and the Olympics are fantastic venues for brands to get their brands out there!

If you are looking for a new sports promo idea, set up a theme for your promotion and give your customers different gift products to choose from. For instance,  it could be a branded arm holder for a mobile phone.

Also, lightweight and compact volleyball is something that brings people together and has fun outdoors. Another idea is a custom water bottle. It indeed is a cool product not only for sports events but also for soft drinks and water companies.

 

Sports Promotion Gift: What are the Advantages?

  • Raise Brand Awareness

One of the best ways to get your name into peoples’ heads and “mouths” is to offer them marketing gifts. Furthermore, a promotional gift with your company’s logo is a great way to raise awareness about your business.

In other words, to build brand awareness, people must find something positive to associate their brand with. In return, the gifts will serve as a remembrance of your company.

  • Increase Sales

Obviously, with greater customer favour and brand awareness comes more sales. Promotional gift adds value to your product. Customers are more willing to spend more money when they receive something extra. Therefore, they are happy to buy your product and come back for it more often. All in all, there is a sales boost for the company.

 

  • Maintain Loyalty

Gifts are a perfect way to build a good relationship with your clients and gain their trust. In other words, by treating customers well, they become loyal to your brand. Also, it is good to know what are their needs for future promotional campaigns. When you show them that you care, they will stick to your brand for a long time.

  • Touches Shoppers’ Competitive Nature

In our example, we can see that Cadbury is offering thousands of football prizes, something that football fans will certainly love. The excitement and fun that comes with joining a contest and winning interesting prizes are what make this a good marketing strategy.

Therefore, it is important to engage with customers and understand what they want and need in order to really connect with them on an emotional level.

 

Customized sports merchandise is a great way to promote your brand or business name. This helps you build your customer base and increase your brand awareness in the market. 

If you’re looking for inspiration, you might love to check out our previous projects with renowned names in the Sports Industry.

All in all,

There are many products to choose from. Sports-related gifts can help you promote your brand in many ways. Hungry for a new sports promotion gift? Unique sports promotion gifts should be up on your list!

 

How Can ODM Help?

Looking for simple yet effective custom promotional merchandise to boost sales and improve your marketing? Fortunately, the ODM team can help you come up with inventive and unique promotional products and packaging designs. We have product designers who have vast experience in designing to help you out! 

Not sure what you’re looking for yet? We also give product brainstorming sessions and quality control services. Contact our team and learn more! ODM can help grow your business with effective promotional products!

 

Related Blogs:

The social nature of both sports and alcoholic beverages makes for a great pairing. These sports promotional can coolers are a fantastic option if you’re in the market for unique branded items.

 

The best giveaways are ones that actually help the recipients out. Indeed, water bottles are one concept that will spring to mind immediately, especially for those who are in the sports industry.

 

 

Plates are great promotional products because customers will always use them. Perfect for serving snacks for those film munchies, for entertaining guests at parties. Here is one great idea for your sports promotions – customisable snack plates!

 

These cool custom cups can offer your company a refreshing branding solution. Shaped like sports balls or ice cream, they look great in every shape. Check out!

 

Looking for sports promos? Take a look at these examples. They provide useful sports equipment that is useful and fashionable. Click the link below:

 

With football being one of the world’s most popular team sports, football merchandise will surely captivate the abundance of fans. Therefore, if you’re planning on tapping into this demographic-sports promotions are just what you need!

Looking for a new sports promo product idea? The FIFA World Cup is drawing near and it’s also a great time for your company to enjoy immense brand exposure. Check out this new soccer water bottle!