Tag Archives: bottle opener

Promotional Gifts – Free On Pack Glass by Martini

Martini, the popular spirits brand, is running a gift on purchase promotion in France currently. For each bottle of Red Martini “Rosato” bought, customers receive a free branded Martini glass. The glass is specifically designed to drink martinis in and … Continue reading

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Promotional Packaging – Leather Pouches by Aberlour

Rather than simply wrap you bottle in a boring carton box or not wrap it at all, why not use a more original form of packaging? The drinks industry is highly competitive so brands need to distinguish themselves. One efficient … Continue reading

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Two Promotional Cocktail Bubbles by Grand Marnier

The Drink industry is one of the ones to most use promotional products. So in order to attract customers’ attention and differentiate themselves from their competitors, companies need to constantly increase the originality of their promotional strategies. One of the the most … Continue reading

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Promotional Merchandise – Wine Display Stand at Leclerc

When back in France, I couldn’t help noticing the new promotional merchandise deployed by supermarkets to attract attention to the brands they sell. For example, Leclerc had installed in its drink aisle a promotional display for wine/liquor/champagne . This POS was a great way of … Continue reading

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Isotherm jacket for Champagne bottle designed by Federica Matta for Pommery

Pommery, one of the oldest and most prestigious Champagne brands, is actively participating in the bottle coat packaging trend ongoing in most European countries. Like many other drink brands (Eristoff, Get 27, Mouton Cadet etc.), Pommery is promoting its brand via special bottle coat packaging. Of course being a … Continue reading

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Promotional Packaging – Eristoff Vodka Bottle Coat

As you can probably tell by the great number of articles about this type of promotional packaging, bottle coats are one of the main marketing trends in the drink industry this winter. Here is yet another example of a possible … Continue reading

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Promotional In pack Gifts – Free Glass by Jenlain

Jenlain, a French brewery, is running a gift on purchase promotion at the moment in France. In any supermarket you in France you can find this in pack gift promo. For each two bottles of Jenlain bought, customers receive a … Continue reading

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In Pack Promo Gift by Poliakov: a free shaker head pourer

Poliakov, the famous Russian Vodka brand, has chosen an original gift on purchase to promote itself. Rather than the mort frequent shot glasses, it has chosen a more original promotional item. For each bottle of Poliakov Vodka bought, customers receive … Continue reading

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Promotional Cocktail Glasses for Children!

The title of this article may have slightly shocked you. After all, who would find it a good idea to promote their brand by inciting children to drink alcohol? Well the explanation lies in the fact that the cocktails are non … Continue reading

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Promotional Ideas from HK Wine and Spirits Fair

ODM staff have lots of promotional ideas to share from the HK Wine and Spirits Fair which was held earlier this month. At one of the booths, we spotted the following items that can be interesting for promotions: apron, corkscrew and baseball … Continue reading

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