Promotional Products. ODM Group » branding

Pringles GWP – Fan Can

jaimeodm — Wed, 23 May 2012 04:30:00 +0000

The UEFA Champions League is coming up and it seems like every participating country has something up its sleeve to cheer for their home team. Pringles Ireland has decided to root for their fellow countrymen by offering a free fan can.

Pringles - Fan can

To redeem this Pringles fan can, just follow these 4 steps:

Collect 3 seals from each ‘Pringoooals’ chips can.
Enter your details on the Ireland Pringles website
Receive a confirmation email and print your mailing label
Send out your 3 Pringles seal and wait for your Fan Can!

Pringles - Fan can

This unique is in a shape of a typical Pringles box but when blown, it would make a loud noise. A detachable lanyard is also included with the noise maker, making it a gift that could be easily carried around while slung around the neck. It definitely reminds us of the Vuvezela that was featured during the Fifa World Cup.

ODM loves this item because it allows a lot of room for branding from the body to the rim of the fan can to even the lanyard. From the fan can, you can see Pringle’s signature colour and their logo prominently displayed on the product. This definitely ensures high visibility amongst their competitors.

If you are looking to have your own promotional product for any upcoming events, feel free to contact ODM and we would be more than happy to assist you.

Here are other related posts!

Nestle Kit Kat Gift with Purchase Promo: Win a Promotional Laptop Sleeves

Christinaodm — Wed, 23 May 2012 04:11:39 +0000

Promotional Products are being used by Nestle Singapore for their Kit Kat Chunky Edition, a lucky ticket is hidden within each packet and consumers now stand a chance to win a promotional Laptop Sleeve.

Nestle Kit Kat GWP Promo..

This form of Gift with Purchase is rather interesting and exciting especially for the younger ones! What we love about this promo is the unique strategy implemented, a different form of promo compared to other brands. With just a small amount of expense and you could stand a chance to win this promotional gift.

Furthermore, this promotional item is branded with Nestle logo, a form of marketing and advertising for the business as well. As technology advances, almost every household owns a laptop and this promotional product could come in handy. When carried around, it would act as free advertising too!

Check out other related promos below…

Huddle House – Limited Edition Cap

alyssapeh — Mon, 21 May 2012 15:30:50 +0000

Huddle House is a chain of 24-hour diner-style restaurants with over 430 outlets located in more than 21 states, primarily found in Southern United States. Currently, Huddle House is giving away its limited edition high rise cap to the participants of High Rise Challenge.

High Rise Challenge Promotional Gift - Limited Edition Cap

Simply order the High Rise Platter, take a photo or video of yourself enjoying the feast. Then, upload the photo or video to the High Rise Challenge tab on the official Huddle House Facebook Page or E-mail it to highrise@huddlehouse.com before June 1 to get the free limited edition High Rise Challenge Cap!

Don’t you think Huddle House make a smart decision here? Social media sites are powerful viral marketing tools to publicize a company brand. Furthermore, the branded high rise cap enables free advertising for Huddle House whenever it is used. This combination of challenge and exclusive promotional gift certainly helps to boosts sales and brand awareness.

Interested in introducing your own customized promotional products? Please feel free to contact ODM.

Check out some relevant blog posts at the following:

:CHOCOOLATE Hong Kong – Beatles Promotional Gifts

Thibaut — Mon, 21 May 2012 11:59:23 +0000

Chocoolate (or :CHOCOOLATE as they like to write it) is a fashion chain selling clothes in Hong Kong. For the upcoming season, they have decided to use The Beatles theme for new summer collection! In order to further drive sales, they have also decided to offer their clients some very cool promotional gifts with purchase.

Beatles Branded Mug by Chocoolate

They are actually proposing two different promotional products : the patron can opt to have a free mug or retro alarm for every 600 or 900 HK$ spent in their stores.

As you can see in the picture, the mug is a only branded with The Beatles logo, there is no :CHOCOOLATE logo anywhere. It’s a pity because this mug is a very cool product and can be used in many ways: as a coffee cup or as a pen/toothbrush holder.

Basic items act as very good incentive products as they encourage customers to spend more in their stores to get the gift.

Beatles Retro Alarm by Chocoolate

We usually love retro products and this old-school alarm branded with the Beatles logo on it is really simple yet cool.

But once again, no :CHOCOOLATE logo on it. Basically, these two products are more of collectibles (or Beatles goodies) than real promogifts.

The Beatles are not really associated to the clothes brand in people’s mind. Nevertheless, this marketing strategy will drive sales anyway because these mugs and alarms would entice fans to collect all these products. The branding on the items also ensures brand recall.

What do you think of this strategy?

If you liked this article, you should check out these related blogs as well:

Vono Gift with Purchase Promo: On Pack Soup Mug

Christinaodm — Mon, 21 May 2012 07:06:56 +0000

Vono Soup, a brand of Amoy’s is holding an On Pack Promo in Malaysia. For every instant soup pack purchased, customers will get a Vono Mug for free! This gift with purchase of a custom mug will definitely drive sales tremendously.

Vono On Pack Promo.

ODM loves the idea of this 2 in 1 On Pack Gift, where consumers could either use it as a mug for beverages or perhaps as a bowl as well. A very effective promo and a great addition to the kitchen inventory. This promotional gift is also branded with Vono’s logo, reminding consumers of their brand each time they use it. Coming in 2 colours, it encourages multiple purchase so as to collect the whole range.

Overall a very effective marketing strategy adapted by Vono to offer this promotional item. Check out the following links for more related promos…

UEFA EURO 2012 – Kellogg’s sports band

jaimeodm — Sun, 20 May 2012 22:00:10 +0000

Following our post on Kellogg’s UEFA Cup 2012 ‘oofball’ promotion, the famous cereal brand is yet again offering another gift to hype up the Soccer season! This time round, they are offering a UEFA Cup 2012 sports band branded with a participating country’s flag.

UEFA EURO 2012 – Kellogg’s sports band

These bands are randomly packed into each cereal bar box and this would definitely entice consumers who are also soccer fans to collect them all. Furthermore, it would encourage repeat purchases of their product in bid to collect the bands.

This incentive product is made up of rubber and is expandable so they can easily fit on wrists of different sizes. Branding is also important when offering a promotional gift as it encourages brand recall. The various types of branding that can be used on these types of products are acid etching, heat transfer and silk screen printing.

These bands are excellent form of marketing campaign when showing support for your favourite team during the UEFA Cup. So, have you gotten yours yet?

If you are looking for other types of Promotional Products, why not take a look at our Promo Gift Blog.

Here are other related posts:

UEFA EURO 2012 – Kellogg’s oofballs

matthieuguillou — Sun, 20 May 2012 03:03:42 +0000

The European soccer cup will start in less than 3 weeks and it means that supporters are able to gear up with UEFA merchandise of their favourite teams!

Promotional Oof Balls UEFA by Kellogg's

This year, Kellogg’s is continuing its tradition by offering their famous “oofballs” in each cereal pack. An oofball is a small ball made of fabric that contains a few tiny plastic balls and is a popular item in France. Each box comes with a different ball printed with a participating country’s flag.

Branding is very important when offering promotional products as they would usually reflect the message of the company and in this instance, Kellogg’s wants you to support your favourite team with an exclusive product through purchasing their cereals! For fans of the brand and soccer, it is the perfect gift for the season and this would definitely drive sales for Kellogg’s!

So, are you ready for some UEFA oofball action?

Here are other soccer related merchandise blog post we have done:

Cravendale and The Muppets – Kermit Backpack

jaimeodm — Fri, 18 May 2012 00:00:20 +0000

The Muppets Movie has just hit the cinemas and Cravendale Milk recently held a promotion to create hype around the film. The United Kingdom label has branded all their milk cartons with Muppets characters and is giving away a Kermit backpack as well.

Cravendale and The Muppets - Kermit Backpack

One can easily redeem this backpack by collecting 20 promotional codes found on the milk cartons and submit them on to the milk company’s website. The backpack not only has detachable straps but also looks exactly like Kermit from top to toe. Thus, transforming the bag into a plush.

The usage of licensed characters would make the gift an exclusive product to entice fans of the series to collect them. This not only boosts brand awareness for Cravendale but also increases the probability of an impulse buy. On the other hand, it secures free advertisement for The Muppets whenever one walks around with the back pack.

So put on your Kermit backpack and get ready to catch the movie that transcends all generations at your local cinemas now!

If you are looking to do a plush for your marketing campaign, why not take a look at our website dedicated to plush toys?

Here other blog posts on promo products by other Milk Brands!