Promotional Products. ODM Group » china sourcing office

Canton Fair 2012 – 111th China Import and Export Fair

Brandon — Sun, 12 Feb 2012 04:00:19 +0000

We are excited to attend the Canton Fair 2012 when we received the invitation letter in our mailbox. Attending the biggest fair in China is a great opportunity to connect with new clients and suppliers.

Canton Fair Invitation Letter - Holographic Sticker

(Holographic stickers are good promotional items to be included in products. It enhances the perceived value of the product.)

If you need to be head to Canton Fair from Hong Kong, we suggest that you take the train from Hung Hom to Guangzhou East station – Direct and Convenient! Check this blog out!

TIP: Ensure that your Visas are issued before buying the tickets!

Check out past blogs on China Visas: (China Visa in HK and APEC Card)

Phase One: 15 – 19 April 2012

Electronics & Household Electrical Appliances
Lighting Equipment
Vehicles & Spare Parts
Machinery
Hardware & Tools
Building Materials
Chemical Products
International Pavilion
Upcoming Canton Fair 2012

Phase Two: 23 -27 April 2012

Phase Three: 1 – 5 May 2012

Check out some informative blogs we wrote about Canton Fairs:

Drop us a comment if you need some advice on getting there!

Filed under: China Living, Company Culture, Exhibitions, General China Business, manufacture in china, Market Trends, Marketing, trade fair Tagged: china sourcing office, Hong Kong, marketing, Marketing and Advertising, promotional events, promotional gifts, promotional items, Promotional merchandise, Promotional Products, Promotional Solutions, trade fair

Promotional Gifts – The Cocktail Shaker by Kahlua

charityrobertson — Tue, 07 Feb 2012 20:07:49 +0000

Kahlua, a famous coffee liquor brand, is running a gift on purchase promotion throughout the world. For any regular bottle of Kahlua bought, customers receive a free cocktail shaker. This shaker can be used to make any kind of cocktail. This multi-functional shaker that keeps cold drinks cold and warm drinks warm thanks to a dual-layer thermo system.

Promotional products - The Kahlua Shaker

The cocktail shaker is black and designed very much in the same way as the Kahlua bottle. It is branded with the Kahlua logo.The drinks industry is endlessly using promotional products to advertise its brands. What’s interesting with this promotional item is that it can be re-used time after time. It is a genuinely useful product and shall be appreciated by clients.

Check out other drink promos here :

Filed under: manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: branded, china sourcing office, drinks, gift with purchase, incentive products, marketing, promotional gifts, promotional items, Promotional merchandise, Promotional Products

Promotional Packaging – limited edition flask sleeves by Hennessy

charityrobertson — Sun, 29 Jan 2012 22:04:52 +0000

Here is an interesting case study, for the beverage industry, on how to promote your brand using special packaging. After bottle coats, the latest marketing trend in the drinks industry highlighted on our blog, here come flask sleeves!

Promotional Packaging by Hennessy

Hennessy promotional packaging - flask sleeves

Hennessy just launched these limited edition flask sleeves. Though we have encountered many bottle coat promotions throughout the past, this is the 1st time we have spotted such original packaging for this format of bottle.

The sleeve is made out of silicon rubber and is therefore highly resistant. It could be re-used as many times as you want on any Hennessy flask.

The sleeves come in a variety of vibrant, stylish colours including red, yellow, purple, and green. The sleeves are not actually branded as there is a frame to show off the bottle label. This was a smart move by Hennessy as refraining from branding every last element of the packaging testifies of the brand’s prestige and good taste.

The nice slip resistant grip makes it perfect for fishing trips, making you even more likely than before to re-use the Hennessy flask bottle in slippery situations. It reminds us greatly of the Octopus Coolie ODM developed.

Check out other interesting promotions here :

Filed under: manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: branded, branding, china sourcing office, in pack packaging, marketing, new ideas, on pack packaging, promotional items, Promotional merchandise, Promotional Products

Gift with Purchase – OGIO Gear Bag by Kawasaki

charityrobertson — Sun, 29 Jan 2012 04:36:24 +0000

Kawasaki is currently running a Gift with Purchase promotion in Hong Kong : customers receive a free OGIO Gear Bag on purchase of a KX Model Motocross Bike. Gear bags are great promotional gifts for customer who love motocross, as they are highly useful. Customers can store baggage and equipment safely inside it, but we feel this will be worn more day to day for customers to proudly display their brand loyalty.

The bag comes in the same color as the bike and blends in well with the motocross bike design.

Kawasaki OGIO Bag Promo

Furthermore, OGIO is a high-end bag and accessories brand for Golf sets and street bikes. Combining the prestige and expertise of two brands in one promotion is a good marketing and advertising tool. It allows both brands to target new potential customers and create brand awareness.

This bag model could easily be used for co-branding promotions in other fields as it serves many different purposes : environment friendly, free advertising tool when customer carries them around, fashion accessory for sport fans etc.

Kawasaki Promo

Check out more related posts…

Filed under: manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products, prototyping, Uncategorized Tagged: branded, branding, china sourcing office, gift with purchase, hk promos, Hong Kong, incentive products, marketing, Marketing and Advertising, promotional gifts, promotional items, Promotional merchandise, Promotional Products

Promotional Gifts – two Armagnac glasses by Samalens

charityrobertson — Sat, 28 Jan 2012 04:46:28 +0000

Here is quite classic style of boxed promotional set for the drinks industry. Samalens, a French producer of Armagnac, is running a gift on purchase promotion in French supermarkets and beverage stores right now.

Samalens gift on purchase promotion

For each bottle of Samalens Armagnac, customers receive two free Armagnac glasses. What’s more this in-pack gift is packaged in a beautiful wooden case. These two items make great incentives for purchase and really captivate the shopper’s attention – the presentation make it an excellent gift.

The box is printed with the brand’s logo in gold. Of course one could easily imagine ways of further customizing and individualizing both the glasses and the case : engraving, customizing the shape of the box, bottle coats etc.

Check out other drink promos here :

Filed under: manufacture in china, Marketing, New Products, promo gifts, Promotional Products, Uncategorized Tagged: branded, china sourcing office, drinks, gift with purchase, in pack packaging, incentive products, marketing, Marketing and Advertising, promotional gifts, promotional items, Promotional merchandise, Promotional Products, wine collector

charityrobertson — Thu, 26 Jan 2012 04:08:05 +0000

Tangs is now running a exclusive gift with purchase promotion in Malaysia. With any purchase of RM888 or above, customers can redeem an exquisite hand crafted condiment box with mother of pearl dragon motif design. The gift is worth more than RM288.

Gift on purchase promotion by Tangs

Great promotional gift to start off the Chinese new year! it is very useful for customers especially for Chinese ones who are presently celebrating the Chinese new year. It can be used as a home decoration or to store Chinese new year’s snacks to welcome visitors. It will be a good marketing and advertising tool. When people go around visiting, they will notice the box, which is branded with the tangs logo. This will create brand awareness for them.

Furthermore, special purchase rates are given to Tangs Members. They need only to purchase Rm688 to be given the gift. This makes a good marketing strategy to engage existing customers and retain them.

See below for more related post…

Filed under: China Living, manufacture in china, Marketing, New Products, promo gifts, Promotional Products Tagged: branded, branding, business, buying office, china sourcing office, gift with purchase, incentive products, marketing, Marketing and Advertising, promotional gifts, promotional items, Promotional merchandise, Promotional Products, public holidays

Promotional Gifts – Free Makeup case by Estee Lauder

charityrobertson — Thu, 19 Jan 2012 21:09:39 +0000

Estee Lauder, a famous French cosmetics brand, is running a large scale gifts on purchase promotion throughout the US. For each 42.50 usd or more spent, clients receive a free makeup bag worth over 110 usd.

What is so attractive about this promotion is that it is held online so no matter where you are, as long as you are an US resident, you can benefit from this offer. What’s more the website even allows you to organize an assortment of cosmetic products that they pack together with the free makeup case and send out to the loved one of your choice!

Promotional Gifts - Estee lauder makeup case

If customers spend more than 70 usd on the Estee Lauder US website, they get a bonus free tote bag! The tote bag matches perfectly the makeup kit : same colors, same material, same design.

Promotional Gifts - Estee lauder tote bag

What Valentine’s day coming up in less than a month, this seems like a nice promotional gift idea for brands to give to their beloved clients…

Check out other ideas for Valentine’s Day presents here :

Filed under: manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products, Uncategorized Tagged: branded, china sourcing office, gift with purchase, incentive products, marketing, Marketing and Advertising, new ideas, promotional gifts, promotional items, Promotional Products

Promotional Gifts – Free On Pack Glass by Martini

charityrobertson — Thu, 19 Jan 2012 15:04:04 +0000

Martini, the popular spirits brand, is running a gift on purchase promotion in France currently. For each bottle of Red Martini “Rosato” bought, customers receive a free branded Martini glass. The glass is specifically designed to drink martinis in and anyone recognizes the brand when they see this glass.

Promotional Gifts - Free Glass by Martini

The Drink industry is one of the ones to most use promotional products. One of the the most popular types of promotions used by beverage companies are on pack gifts. These can be glasses, poorers, shakers, etc. To optimize the efficiency of these items it is important to have them branded and customized with the brand‘s logo or mascot.

Check out other drink promo ideas here :

Filed under: Company Culture, Industrial Products, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products, prototyping Tagged: bottle opener, branded, buying office, china sourcing office, drinks, gift with purchase, incentive products, marketing, Marketing and Advertising, new ideas, promotional gifts, promotional items, Promotional Products, wine collector

Promotional Products – GWP for Chinese New Year

Conor — Thu, 19 Jan 2012 07:20:59 +0000

Promotional Products are on display just down the street from ODM HK offices but there is a very Chinese twist. We spotted this Gift with Purchase redemption campaign being set up over lunch time.

Promotional Gift for CNY

Spend HK$ 100 (around US$ 14) at shops and you can can redeem a free Calligraphy message wishing you luck and prosperity for the year of the Dragon.

The cost of this promotion is relatively low since the costs for the calligraphy are just

Time of Artist
high end red paper
Ink

Seeing the Calligrapher writing these messages personally certainly adds a huge degree of connection with the gift – sort of like a book signing by an author.

Meeting or seeing the artist always makes the connection stronger. Seeing the background of traditional trees set up in the mall, we really do get a holiday spirit. Can almost smell the pine needles from 2 weeks ago still with Christmas and CNY so close this year !!

Chinese New Year GWP

There are ways that ODM could add value to this promotion. Calligraphy sets can be offered to get more people interested in the art. Custom Photo Frames or protective tubes could also be offered to protect these in transit.

Our Chinese office has already shut and our staff are making their way home now. Some related articles on Chinese New Year for more understanding of this holiday.

Filed under: China Living, Company Culture, General China Business, manufacture in china, promo gifts, Promotional Products Tagged: business, china sourcing office, gift with purchase, incentive products, marketing, promotional gifts, Promotional Products

On pack Gifts – Cigars with your Eau de Vie

charityrobertson — Thu, 19 Jan 2012 06:05:50 +0000

The French brand Theo Preiss is an expert in supplying quality promotional gifts with its bottles of Eau de Vie. They are running a gift on purchase promotion at the moment in France whereby for each flask of Eau de Vie bought, customers receive a free set of two cigars. The cigars are even branded with the Theo Preiss logo which makes for great publicity.

On pack gifts - free cigars by Theo Preiss

However this promotion is maybe slightly less impressive than their last one : a free handcrafted wooden truck that served as shot glass and bottle holder. It came with the purchase of a bottle of their Eau de Vie.

Check out other promos for the drinks industry here :

Filed under: Company Culture, General China Business, Inventions, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: branded, china sourcing office, Christmas promotional gifts, gift with purchase, marketing, Marketing and Advertising, new ideas, on pack gifts, promotional gifts, promotional items, Promotional Products