Promotional Products. ODM Group » Christmas promotional gifts

Promotional Gifts – Free Purse by Hello Kitty

charityrobertson — Wed, 01 Feb 2012 02:43:38 +0000

Here is a gift on purchase promotion I spotted in France. It was ongoing in most French supermarkets over Christmas. For each kid’s perfume bought, customers received a free Hello Kitty purse.

Promotional Gifts - Hello Kitty Purse

One notable aspect of this promotion is that it uses the famous Hello Kitty licensed character. The use of licensed characters is a great way for brands to promote themselves. If your brand is not sufficiently well known on its own or you simply want to make it more attractive to customers, think of combining it with famous or upcoming licensed characters. To do so you simply need to buy the right to use the character, which ODM can help you do. Contact ODM staff if you have any inquiries!

Check out other licensed characters here :

Filed under: manufacture in china, Marketing, New Products, promo gifts, Promotional Products Tagged: branded, Christmas promotional gifts, gift with purchase, incentive products, promotional gifts, Promotional merchandise, Promotional Products

Promotional Gift Ideas – GWP Doll by Miss Corolle

charityrobertson — Fri, 27 Jan 2012 02:21:08 +0000

Miss Corolle, a well known French doll maker, has collaborated with various companies to make quality promotional gifts for children. For example, here is a promotional gift idea that should appeal to little girls. Miss Corolle partnered with a perfume company to design a special gift pack last Christmas in France.

The gift pack included a perfume bottle and a Miss Corolle doll. Even the perfume bottle had been customized : it had a Miss Corolle doll cloth dress stuck onto its front. This package made a lovely Christmas present for little girls.

Miss Corolle promotional gift doll

Of course this type of promotional gift could be used at many occasions. For example organizers of events targetting children could use it as a promotional gift for the participants. The doll could be dressed with clothes in the company’s colors and could be branded with the logo. For higher end campaigns this could be one of a basket of promotional products for redemption.

Here are some other promotional gift ideas for children :

Filed under: manufacture in china, Marketing, New Products, promo gifts, Promotional Products, Uncategorized Tagged: branded, Christmas promotional gifts, gift with purchase, in pack packaging, incentive products, new ideas, promotional events, promotional gifts, promotional items, Promotional merchandise, Promotional Products

Promotional Gifts – Glitter Purse by Disney

charityrobertson — Tue, 24 Jan 2012 04:40:01 +0000

Disney created a whole range of on pack gift promotions for parents last Christmas. These special packs made Christmas shopping a whole lot easier for busy parents. Each pack consisted of a perfume, an accessory and a free gift. Each pack was packaged in an eye catching box. The packs each had one particular theme : one of the Disney licensed characters.

Promotional Gifts - Sparkling Purse by Disney

After the Cars pack and the Princess pack here is the Tinker Bell one! Each box contains:

A Pixie Power perfume
A Pixie Power Body Mist
A free gift on purchase glittery purple purse

The promotional product used here is original and makes a great incentive for purchase. So does the elaborate packaging. Think of using in pack gifts to attract customers attention to your brand.

Check out other kid’s promotional productideas here :

Filed under: manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products, Uncategorized Tagged: Christmas promotional gifts, gift with purchase, in pack packaging, incentive products, marketing, Marketing and Advertising, new ideas, on pack gifts, promotional gifts, promotional items, Promotional merchandise, Promotional Products

Special Display and Promotional Gift for Paco Rabanne’s Gold Fever Perfume

charityrobertson — Tue, 24 Jan 2012 00:38:15 +0000

Paco Rabanne, a famous Spanish fashion and perfume creator, has understood how to make its latest perfume visible in stores. Competition is fierce in the perfume industry. Go to any airport duty free store or cosmetics store and you’ll find yourself overwhelmed by the choice. Standing out is therefore vital for brands.

Brands have different tools they can use in their marketing mix to create brand awareness. Here are a few possibilities: packaging, gifts on purchase, lucky draws, loyalty reward schemes etc.

Display for Paco Rabane's New Perfume

Paco Rabane Gold Fever perfume bottle and gift on purchase

Paco Rabanne has chosen to promote its perfume by introducing eye catching displays into retail stores.

Their new perfume, Gold Fever, is shown off in golden safes that convey the brand’s image: luxury and prestige.

What’s more customers who purchase the perfume receive a free gift on purchase : a mini golden key ring.

Both the key ring and the bottle design copy the know Regent diamond, which is on display at the Louvre and is considered the most beautiful in the world!

Check out other ways of asvertizing a cosmetics brand here :

Filed under: Company Culture, Inventions, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products, Uncategorized Tagged: Christmas promotional gifts, gift with purchase, in pack packaging, incentive products, marketing, Marketing and Advertising, new ideas, on pack gifts, promotional gifts, promotional items, Promotional merchandise, Promotional Products

Promotional Princess Pack by Disney

charityrobertson — Thu, 19 Jan 2012 10:41:15 +0000

Here is a promotion that should please little girls! Disney has designed a gift pack around the Princess theme. I spotted this promotion in French supermarket Carrefour. The main product is a child’s perfume but the pack also includes three in pack gifts :

A crown
Two Hair Clips
A hair comb

Promotional Princess Pack by Disney

Disney is using three of its famous licensed characters to promote the perfume : Sleeping Beauty, Cinderella and Beauty from Beauty and the Beast. What’s more the whole pack has been made with bright pink colors to attract little girls’ attention in supermarkets.

Licensed characters form a great marketing tool to promote ones brand. What with the recent licensing trade show in HK, there are dozens of new and original characters to discover via ODM :

Filed under: Company Culture, Industrial Products, Inventions, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products, trade fair Tagged: branded, Christmas promotional gifts, Hong Kong, in pack packaging, incentive products, new ideas, promotional gifts, Promotional merchandise, Promotional Products, trade fair

On pack Gifts – Cigars with your Eau de Vie

charityrobertson — Thu, 19 Jan 2012 06:05:50 +0000

The French brand Theo Preiss is an expert in supplying quality promotional gifts with its bottles of Eau de Vie. They are running a gift on purchase promotion at the moment in France whereby for each flask of Eau de Vie bought, customers receive a free set of two cigars. The cigars are even branded with the Theo Preiss logo which makes for great publicity.

On pack gifts - free cigars by Theo Preiss

However this promotion is maybe slightly less impressive than their last one : a free handcrafted wooden truck that served as shot glass and bottle holder. It came with the purchase of a bottle of their Eau de Vie.

Check out other promos for the drinks industry here :

Filed under: Company Culture, General China Business, Inventions, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: branded, china sourcing office, Christmas promotional gifts, gift with purchase, marketing, Marketing and Advertising, new ideas, on pack gifts, promotional gifts, promotional items, Promotional Products

Promotional Gifts – Purse by Chloe

charityrobertson — Wed, 18 Jan 2012 20:31:09 +0000

Chloe, a famous French luxury fashion brand, ran a superb gift on purchase promotion this Christmas in France. For each Chloe perfume bought, customers receive a free branded leather pink purse.

Promotional Gifts - Purse by Chloe

I spotted this promotion in a French duty free store at Charles de Gaulle airport. The promotion was very well displayed at the entrance of the shop. This promotion helped the Chloe brand stand out from its competitors hidden away in the regular perfume aisle of the shop. What’s more this promotional gift is a high end one and is a great idea for luxury brands in general.

Check out other luxury promotions here :

Filed under: Company Culture, manufacture in china, Marketing, New Products, promo gifts, Promotional Products, Uncategorized Tagged: branded, Christmas promotional gifts, gift with purchase, incentive products, marketing, Marketing and Advertising, new ideas, on pack gifts, promotional gifts, promotional items, Promotional merchandise, Promotional Products

Promotional Gifts – Shoulder Bag by Playboy

charityrobertson — Mon, 16 Jan 2012 12:30:00 +0000

While in France for a short break, I couldn’t but help noticing this cool gift on purchase for for men. For each Playboy perfume + deodorant combo bought, customers received a free black branded shoulder bag.

Playboy bag gift on purchase promotion

The bag combines both utility and fashion. It could be branded with any logo, mascot, licensed character, image etc making it a suitable incentive for purchase for any brand. These bags are easy and cheap to make and be be customized to better advertise your brand. Playboy is not the only brand running this sort of promotion, Axe and Adidas are too.

Check out other gift on purchase ideas here :

Filed under: Company Culture, Industrial Products, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: branded, branding, Christmas promotional gifts, gift with purchase, incentive products, marketing, Marketing and Advertising, mascot, promotional gifts, promotional items, Promotional merchandise, Promotional Products

Christmas Promotional Packaging – Santa Claus & Reindeer Stocking

charityrobertson — Mon, 09 Jan 2012 00:06:23 +0000

Christmas 2011 may have already gone by but it is never too early to start planning Christmas 2012 promotions!

Chocolates are something all French give each other over the Christmas and New Year Season. For brands meet their sales objectives they need to differentiate themselves from their competitors. Promotions are a great way of advertising and distinguishing your brand. A wide range of marketing tools exist for : gifts on purchase, promotional merchandise, discounts etc. What to choose when you’re a chocolate producer ?

Christmas stocking packaging - Santa Claus

Here is an example I spotted in Leclerc in France this Christmas. The brand opted for promotional packaging to promote it’s brand successfully. It has packed it’s chocolates in Christmas stockings! There were two different designs for customers to choose from: Santa Claus and Rudolph the red nose reindeer.

Christmas stocking packaging - Rudolph the Red nos Rein deer

Check out other promotional packaging examples here :

Filed under: Industrial Products, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: Christmas promotional gifts, gift with purchase, incentive products, marketing, Marketing and Advertising, mascot, new ideas, on pack gifts, on pack packaging, promotional gifts, promotional items, Promotional merchandise, Promotional Products

Packaging Ideas – Espresso cup by Leclerc

charityrobertson — Sun, 08 Jan 2012 04:01:16 +0000

To promote their chocolate brand, Le Tech, Leclerc a French supermarket chain designed a new special packaging for the Christmas season.

Packaging Ideas – Espresso cup by Leclerc

Rather than sell the chocolates in basic plastic packaging, Leclerc has chosen an original gift packaging : two espresso cups and saucer. Not only do they capture customer’s attention thanks to the gift incentive, they also implicitly suggest customers buy the chocolates to go with their coffee. This gives customers two good reasons to purchase the in pack promotion!

Check out related promos here :

Filed under: China Living, Company Culture, Industrial Products, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: advertising agents, Christmas promotional gifts, gift with purchase, in pack packaging, marketing, Marketing and Advertising, promotional gifts, Promotional Products, public holidays