Promotional Products. ODM Group » invention

Promotional Idea: 2-in-1 Bottle Opener/Cap Collector

Josiah — Fri, 11 May 2012 12:00:10 +0000

A really cool promotional product can be the result of a simple combination of everyday products. The 2-in-1 bottle Opener/Cap Collector is an excellent example to illustrate this!

Cool Promotional Idea - 2-in-1 Bottle Opener/Cap Collector

At first glance, this promotional item looks like any regular water bottle. Upon closer inspection, you’ll realise that it incorporates the idea of a bottle opener and water bottle. This promotional item comes in handy to people who enjoy watching games with their friends. No more hassle of finding the trash bin and missing that crucial moment in a game!

Promotional Gift - Promotional Bottle Opener/Cap Collector

What ODM really loves about this nifty item is that it can be easily branded with a company logo to enhance brand awareness. Given it’s functionality, it creates a free advertisement whenever the product is being used. Doubled with it’s durable characteristic, it helps guarantee long term visibility which could boost brand recall. With such a multi-purpose and effective promotional idea, what are you still waiting for?

Doesn’t this remind you of our very own 4-in-1 Coolzee?

Feel free to contact our ODM team here if you’re interested in customising your own promotional merchandise for your upcoming marketing campaign!

Here are other related promotional gifts which might help you in brainstorming for your marketing campaign:

You can also check out our beer promos website for more information..

La Senza GWP Free Bag

Thibaut — Mon, 07 May 2012 18:00:13 +0000

La Senza, a Canada’s premier lingerie retailer recently offered a 3 Day in-store exclusive promotion… Simply purchase any bra to get a free tote!

Promotional Product - La Senza Tote

Thinking of offering bags as promotional gift? Ladies would be more than happy to receive it despite already owning countless. Just like any other apparels, shoes and accessories; the more, the better! Hence, by offering similar promotion item would certainly attracts the target audience in Canada and boosts sales. Moreover, La Senza could also consider branding to create brand awareness and improve brand recollection.

If you are looking for others bag promotion, check out these related blogs:

Video Blog – Hong Kong Gift & Premium Show

Thibaut — Mon, 07 May 2012 08:08:13 +0000

If you didn’t have the chance to visit the HK Gifts show this year why not check out another one of our videos. Here is an “express” visit of the different booths so you can see how one of our clients would walk the show.

Check out some of the related blogs that we did on trade shows…

See also our first Promotional Product Booth Time Lapse Video.

Maxwell House Sales Promotion – On the move again in China

josephhaagensen — Mon, 07 May 2012 03:03:25 +0000

Maxwell House are a well established coffee company that focus on the instant end of the market. They are currently offering this great promotional mug in Zhuhai supermarkets so you can enjoy a revitalising Maxwell House 3 in 1 instant wherever you go.

China has a growing consumer culture and coffee is now becoming a commonly consumed product. Companies like Maxwell House & Nescafe are locked in competition to tap into the vast pool of potential Chinese consumers. A great way to boost impulse sales and increase brand awareness is by offering useful promotional items (such as mugs) that act as a great incentive and provide advertisement space.

Maxwell House GWP

ODM group like this promotion because the gift with purchase combines several essential marketing elements!

1. The branding increases the perceived value of the product and turns an everyday mug into a collectable item.

2. The mug acts as a great incentive to purchase and provides mobile advertisement space.

3. The on-pack promotional increases chances of impulse sales and gives the product a larger shelf face.

Many companies use mugs as promotional items because they are cost effective and work well. If you’re interested in designing your own promotional mug please don’t hesitate to contact a member of our team.

For more interesting articles about promotional merchandise please check out the following;

Absolutely rocking bottle packaging from Absolute Vodka

josephhaagensen — Fri, 04 May 2012 01:46:01 +0000

Absolute Vodka are well known throughout the world for their up market fashionable vodka and differentiate themselves from the rest of the market by aiming at specific niche groups via their different blends of exquisite vodka. This new ‘Rock Edition’ is clearly aiming at a certain social group and offers a unique rugged bottle that gives the product a higher perceived value and more brand awareness. Due to the nature and design of this bottle Absolute have effectively created a collectable item that will be used as an ornament that will provide ongoing advertisement for Absolute long after the initial product has been consumed.

Absolute Vodka hold a strong position in the premium vodka market due to effective marketing and modern branding that appeals to a large audience. Bottle packaging is a great way to introduce a new product to market because it’s a cost effective promotional item that is simple to design / product and gives great end game results that include broadening the targeted market and boosting overall value / brand awareness.

If you’re interested in designing your own bottle packaging or require marketing solutions please contact a member of our team and access our extensive knowledge and expertise in this area.

For related blogs please check out the following;

Interesting products: Shoot O’clock and Bomb Defuser clock

jaimeodm — Thu, 03 May 2012 20:00:23 +0000

Having trouble waking up in the morning? Well, not anymore if you have the Shoot o’clock or Bomb Defuser clock! Both clocks are extraordinary ones and would require one to carry out an action before it stops ringing.

Interesting products: Shoot O'clock and Bomb Defuser clock

The former requires one to shoot the center of a target that pops up whenever the alarm rings, 5 times in a row with a gun that comes in the set. On the other hand, the latter needs one to defuse the correct colour as flashed on the buttons seen on the right side of the clock.

It is not easy to stop both alarms as one needs to be awake and focused to be able to do so. As such, the product would be forceful to people who love to snooze their alarms!

ODM thinks that this alarm would be a very fun and unique promotional gift because one can actually personalize the target. Waking up to a design every morning would definitely reinforce brand recall. Furthermore, giving away such an exciting product would draw hype to your brand.

So, why not try waking up effectively in a different way and firing up your day!

Here are some other clock related products!

Beer Promos – Carlsberg Grass Can Cooler GWP

Josiah — Thu, 03 May 2012 03:00:05 +0000

In conjunction with UEFA EURO 2012, Carlsberg is conducting a gift with purchase promotion in Singapore. All you have to do is to purchase 1 pack of Carlsberg Green Label 18-can pack and you’ll receive an in-pack grass fabric can cooler!

Promotional Gift - Grass Can Cooler

Upon closer inspection, you’ll notice this promotional gift is different from the regular can coolers. Those coolers that are out in the market are made of neoprene which acts as an excellent insulator while this promotional can cooler is designed to look and exude the “grassy” feel. However, it’s creative design gives no compromise to it’s functionality. Even with its unique design, this promotional item works perfectly well when it comes to keeping your drinks cool!

GWP Promotion in Singapore - Grass Can Cooler by Carlsberg

What ODM loves about this promotional product is it’s innovative design and branding. By creating a visual representation of a soccer pitch through the can cooler, customers will be able to gain better brand awareness and also associate Carlsberg as one of the main sponsers of UEFA EURO 2012.

This is extremely crucial in driving the sales of their beer. With their logo and tagline “This calls for a Carlsberg” branded on the promotional merchandise, it amplifies the marketing efforts and heightens brand recall.

Doesn’t this promotional can cooler remind you of our very own 4-in-1 Coolzee and The Octopus?

Feel free to contact us if you need any help branstorming for new promotional ideas for your upcoming promotional campaign.

For other beer promotions, check out:

Hong Kong Electronics Fair 2012: Portable Solar Panels

jaimeodm — Tue, 01 May 2012 11:55:34 +0000

Following our post on the Hong Kong Electronics Fair 2012, here is another interesting product we spotted while at the exhibition. This item is a portable solar panel charger!

Hong Kong Lighting Fair: Portable Solar Pane

It is a very handy product if you are out in the wilderness with Mother Nature and your phone or laptop is running out of battery. It is a relatively easy product to use – Simply open up the folded solar panel, put it out in the sun for about 3 hours and it would be ready to be plugged in to your laptop or phone.

Hong Kong Lighting Fair: Portable Solar Panel

ODM loves this product because it is an eco-friendly product that uses natural resources to store energy and branding can be easily printed on the item as there is a large surface area to do so, thus making it a very attractive promotional gift.

Some methods of branding your product could be laser printing, putting an epoxy logo as well as decal logo printing. It is very crucial to brand your products as it would enhance brand awareness and brand recognition in the long haul.

This useful product would appeal green activists and be a great gift with purchase as it supports their cause.

So, if you would like a promotional product to drive your event message forward, feel free to contact us and we would be able to assist you in the process!

Here are other related posts on Eco friendly products!