Promotional Products. ODM Group » public holidays

charityrobertson — Thu, 26 Jan 2012 04:08:05 +0000

Tangs is now running a exclusive gift with purchase promotion in Malaysia. With any purchase of RM888 or above, customers can redeem an exquisite hand crafted condiment box with mother of pearl dragon motif design. The gift is worth more than RM288.

Gift on purchase promotion by Tangs

Great promotional gift to start off the Chinese new year! it is very useful for customers especially for Chinese ones who are presently celebrating the Chinese new year. It can be used as a home decoration or to store Chinese new year’s snacks to welcome visitors. It will be a good marketing and advertising tool. When people go around visiting, they will notice the box, which is branded with the tangs logo. This will create brand awareness for them.

Furthermore, special purchase rates are given to Tangs Members. They need only to purchase Rm688 to be given the gift. This makes a good marketing strategy to engage existing customers and retain them.

See below for more related post…

Filed under: China Living, manufacture in china, Marketing, New Products, promo gifts, Promotional Products Tagged: branded, branding, business, buying office, china sourcing office, gift with purchase, incentive products, marketing, Marketing and Advertising, promotional gifts, promotional items, Promotional merchandise, Promotional Products, public holidays

Customized Aprons to Promote your Brand or Country

charityrobertson — Wed, 18 Jan 2012 10:03:04 +0000

While passing through French airport Charles de Gaulle, I couldn’t help stopping in front of this highly visible and eye catching apron. The apron was customized with the French flag. It was on sale in a shop dedicated to promoting French culture and specialties.

Customized Aprons to promote your Country

This product would make a great gift on purchase or promotional giveaway at :

Sports events (Olympic Games, World football Cup, Rugby tournaments etc.) to cheer on the national team.
Trade Shows where brands are categorized by country (for example the Wine and Spirits Trade Show in HK).
National Day festivities and events.
International company get togethers (a free corporate gift to participating members from around the world).

Customized Aprons to promote your Country

Of course, having these aprons designed as flags is one possibility but one could also customize them with a company’s logo, a sport team’s mascot or a trade show’s core products.

Check out other giveaway ideas here :

Filed under: Company Culture, Exhibitions, Industrial Products, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products, trade fair Tagged: branded, china sourcing office, gift with purchase, HK fairs, hk promos, Hong Kong, marketing, Marketing and Advertising, mascot, new ideas, promo product launch, promotional events, promotional gifts, promotional items, Promotional Products, Promotional Solutions, public holidays, trade fair, world cup promotional products

Packaging Ideas – Espresso cup by Leclerc

charityrobertson — Sun, 08 Jan 2012 04:01:16 +0000

To promote their chocolate brand, Le Tech, Leclerc a French supermarket chain designed a new special packaging for the Christmas season.

Packaging Ideas – Espresso cup by Leclerc

Rather than sell the chocolates in basic plastic packaging, Leclerc has chosen an original gift packaging : two espresso cups and saucer. Not only do they capture customer’s attention thanks to the gift incentive, they also implicitly suggest customers buy the chocolates to go with their coffee. This gives customers two good reasons to purchase the in pack promotion!

Check out related promos here :

Filed under: China Living, Company Culture, Industrial Products, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: advertising agents, Christmas promotional gifts, gift with purchase, in pack packaging, marketing, Marketing and Advertising, promotional gifts, Promotional Products, public holidays

Anatomy of Chinese New Year

Brandon — Sun, 08 Jan 2012 04:00:50 +0000

CNY Spring Cleaning

Preceding Days

Days immediately before the start of Chinese New Year, Chinese families will give their home a thorough cleaning. It is believed the cleaning sweeps away the bad luck of the preceding year and makes their homes ready for good luck. Brooms and dust pans are put away on the first day so that the newly arrived good luck cannot be swept away.

Festive decorations and symbols such as pots of kumquat and flowers are put up to brighten up the home. Red scrolls and posters with auspicious sayings (春联 or “spring couplets”) are placed at the doorway. New clothes and an accompanying hairdo are mandatory during this period as well. This is why many Chinese will return home in advance, to make necessary preparations in view of the New Year.

Chinese New Year Eve

A Chinese can forget to do anything, but must not forget to have a reunion dinner on this day. This is because all relatives are gathered to have a dinner together at the same time. Dinner symbolizes unity, just like how Christmas dinner mean to Western families.

Generally, fish is always one of the many dishes on the dinner table. Fish in Chinese, ‘余’ means surpluses. The easiest and most common dish on the dinner table is the steamboat.

In the past, steamboats (refer to picture) made use of charcoal to boil a flavoured soup. With improvements in technology, induction cookers are now used. Raw meat and vegetables are then placed in the soup to cook. This encourages the entire family to stand up and eat together as one.

CNY Steamboat

First Day

Most Chinese wake up early in the morning to usher in the New Year. Children will wake up early to deliver prosperous phrases and wishes to their parents while kneeling on the floor, with two mandarin oranges. Mandarin oranges have a symbolic meaning of gold ingots. Parents will return the wishes by rewarding children with red packets filled with money.

mandarin oranges

Chinese will first wish their closest relatives in the first day, in this case, relatives at home. The next will be visiting relatives that are on the paternal side of the family. Relatives normally gather at the eldest paternal relative place for visiting. This is showing utmost respect for the eldest in the family.

Second Day

The second day of the Chinese New Year, is generally for married daughters to visit their birth parents, relatives and close friends. (Traditionally, married daughters often didn’t have the opportunity to visit their birth families frequently.)

CNY Visiting Elders

Third Day

The third day is a day of rest. Little if not no visits are made, nor are visitors received, as it is believed that evil spirits roam the earth this day and it would invite bad luck to be outdoors. Thus conservative Chinese businesses do not open until after the fifth day.

Seventh Day

The seventh day, traditionally known as rénrì (人日, the common man’s birthday), the day when everyone grows one year older. In most countries of Southeast Asia, it is also the day when tossed raw fish salad, yusheng, is eaten for continued wealth and prosperity. It is said the higher you toss, the more prosperous you will get!

Family tossing yusheng

Fifteenth Day of the Chinese New Year

The 15th day marks the first full moon of the New Year. It is known as Yuan Xiao Jie, meaning “first night of the full moon”. Another reunion dinner is held with lanterns and oranges being a large part of the celebrations.

Tangyuan CNY

During the Lantern Festival, children go out at night to temples carrying paper lanterns and solve riddles on the lanterns. According to Chinese tradition, when there is a bright full moon hanging in the sky, there should be thousands of colorful lanterns hung out for people to appreciate.

At this time, people will try to solve puzzles on lanterns, eat yuanxiao (‘元宵’) a glutinous rice ball, also known ‘汤圆’ and enjoy a family reunion.

Some related articles on Chinese New Year…

In view of all festive seasons, ODM wishes everyone a prosperous year ahead!

Filed under: China Living, Company Culture, General China Business Tagged: business, china sourcing office, Hong Kong, public holidays, www.odmasia.com

Promotional Gifts – Blackboard by Leclerc for cheese lovers

charityrobertson — Tue, 27 Dec 2011 08:06:03 +0000

We all know how much the French enjoy cheese. Well at Christmas, no self-respecting French family will not have a cheese course during their Xmas dinner. After the main course and before the desert.

The French supermarket, Leclerc, has found a way of profiting fro this custom. For the Christmas season, Leclerc has launched a cheese package promotion. They have packaged together a tasteful selection of cheeses making a ready prepared cheese platter for Christmas dinner.

Promotional Gifts - blackboard by Leclerc

What’s more to make this promotion more attractive they have added an on pack gift : a high quality blackboard. The blackboard makes the perfect incentive for purchase. It would be a practical decorative object for any kitchen or hall. Keep this blackboard in mind for Promotional Products 2012.

Check out similar articles here :

Filed under: China Living, Industrial Products, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: Christmas promotional gifts, gift with purchase, incentive products, marketing, Marketing and Advertising, mould development, new ideas, on pack gifts, promotional gifts, promotional items, Promotional Products, public holidays

Promotional Gifts for Girls – Nail Varnish Kit by Remington in France

charityrobertson — Thu, 22 Dec 2011 03:08:12 +0000

Remington, a famous hair accessory brand, is offering a special hair straightener promotion for Christmas. Many French supermarkets are carrying these customized pink and black hair straightener kits. The kit includes a free (more like three) gifts on purchase : 2 nail varnishes and one nail file.

Promotional nail varnish gift for girls by Remington

The gifts go perfectly with the product on sale and make a great purchase incentive. The nail varnishes are the same colors as the straightener : pink and blank. Same for the file which is in the same pattern as the straightener. What’s more, the items come packed together in a special Xmas packaging the makes the all look like a lovely Xmas wrapped gift (cf the black ribbon).

Check out other related articles here :

Filed under: manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products Tagged: advertising agents, branded, gift with purchase, marketing, Marketing and Advertising, new ideas, on pack gifts, promotional gifts, promotional items, Promotional Products, public holidays

Christmas Promo Gift : Party Crackers!

charityrobertson — Mon, 31 Oct 2011 00:00:45 +0000

You’ll soon be buying your Christmas tree because once Halloween has gone by its the Christmas season that begins! And who says Christmas season says Christmas promotional gifts. Indeed its a great period of the year to advertise your brand. Everyone is out in the shops, searching for their Christmas gifts.

Christmas Promotional Gift : Cracker

One Christmas promotional type of product that particularly appeals to us at ODM is the Christmas cracker. It combines surprise, present, original design ans festive fun!

What’s more, it is easily customized and this in various ways:

branded with your logo
personalized pattern
original presents inside in relation with your brand etc

Christmas Promotional Gift : Branded Cracker

Check out related posts here:

Filed under: Company Culture, Industrial Products, manufacture in china, Market Trends, Marketing, New Products, promo gifts, Promotional Products, prototyping, Uncategorized Tagged: advertising agents, branded, china sourcing office, gift with purchase, in pack packaging, marketing, Marketing and Advertising, mascot, promo product launch, Promotional merchandise, Promotional Products, public holidays

Commemorate Columbus Day with Promotional Products

Christinaodm — Mon, 10 Oct 2011 08:38:40 +0000

Columbus Day is a US holiday that is celebrated on the 2nd Monday of October to honor Christopher Columbus first arrival to the United States. It has been celebrated since early 1970s through parades and banquets. This event provides an excellent opportunity for branding and leaving an impression on potential customers.

There are many ways to celebrate Columbus Day, take advantage of this event by giving out promotional items! Being a famous voyager, travel related promotional products imprinted with your brand name or logo would provide a good themed promo. Promotional products such as backpacks, telescope, ship models & globes will give the celebration more realism.

Many organizations and companies in the United States would be sponsoring events, and hence with corporate giveaways, it would be a good opportunity for marketing and advertising.

Some examples include..

Reminds you of our very own ODM Pen Fan?

American Mini Flags -> American Pen Fan Looking for something more extraordinary…? How about imprinting the design onto our very own Pen Fan, and finishing it with an Epoxy logo of your brand! Acts as a 2 in 1 tool, one can either use it to fan themselves under the hot sun, or wave it repeatedly to welcome the parade.

Not only thousands of people will be advertising your brand, it may appear on the Television Screens and newspaper as well.

To further enhance remembrance, package it nicely in PVC ziplock bags, and customize the packaging with your corporate colours. Present them as gifts for clients, employees, for even free goodies!

Example of a 3D key chain..

Keychains: Small, handy and attractive item that goes well with zippers, keys and etc. Usually used as a promotional merchandise by cruise operators with a 3D layout of their ship. Customize this with a pirate ship used in the olden days to commemorate this event.

Choose either PVC material that goes well with silk screen printing or metal whereby acid etching can be done.

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Filed under: manufacture in china, Market Trends, Marketing, promo gifts, Promotional Products Tagged: branding, Marketing and Advertising, promotional gifts, promotional items, Promotional merchandise, Promotional Products, Promotional Solutions, public holidays, www.odmasia.com

HK Holidays – Chung Yeung Festival

Christinaodm — Tue, 04 Oct 2011 07:16:24 +0000

Hong Kong office would be closed on Wednesday, 5th October so please direct any urgent enquiries to our Singapore office that day. Our China Buying Office will remain closed for Golden Week, opening again on Friday.

HK Holidays - Chung Yeung Festival

Chung Yeung Festival, also known as Autumn Remembrance or Qing Ming Festival, is a day to pay respects and remember ancestors. It is very popular ritual within the Chinese community in Hong Kong and a family tradition for many, traditional meaning “Going up the mountain”.

Also known as a day for hiking, families climb up the hills to visit the graves of their deceased ancestors, performing cleansing rites and usually followed with a picnic that includes sharing of chinese cakes known as Ko. It is believed that Ko, once eaten, would bring good health and prosperity in future.

After many Public holidays and HK shutting down for Typhoon, this is the last planned holiday for our Buying Office until Christmas.

Filed under: China Living, Company Culture, General China Business, Uncategorized Tagged: business, buying office, china sourcing office, Promotional Products, public holidays, www.odmasia.com

Golden Week China Holidays…

Christinaodm — Wed, 07 Sep 2011 10:08:34 +0000

Golden week holidays fall on Oct 1-7, 2011 in China. Please be prepared for mass closures of factories in China at that time. Weekends are re-arranged so that workers in Chinese factories have seven continuous days of holidays. Primarily intended to expand the tourism market and allow people to make long distance family visits, be wary of long delays in production as a result.

China Golden Week 2011

Do take note there would be delays in production of promotional products and hence delivery dates would be affected as well. ODM would definitely try to rush the factories for production to be finished before this long break in China but most orders placed now will be affected by these delays.

Hong Kong office would be closed on 1st October due to National Day and 5th October due to Chung Yeung Festival.