Gucci has a new promotional campaign for their Guilty Women’s products. The products being promoted are Gucci Fragances costing $95.
Customers get a free gift with purchase with a recommended retail price of US$42. The gift, a deluxe body souffle (body lotion), should to appeal to this target audience.
High End promotional GWP campaign
High end promotions like these really push sales and the brand image plays a vital part in perceived value of this gift with purchase.
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