The Russians certainly know how to get their local brands to stand out.  Duty free stores in Moscow are attracting Cognac shoppers with a local small Russian brand called Meukow.

Promotional Gifts – Branded Cognac Glasses and Bottle Stand by Meukow

They managed to capture customers attention thanks to two great advertising methods:

  • Bright red and Gold bling bling packaging that contrasted  greatly with the other brand’s more sober designs (cf : Chivas)
  • Attractive promotional gifts : two free branded Cognac glasses and a bottle stand
  • Elaborate bottle decoration : glass bottles with golden relief tigers

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